Brand & Publicity Services

With a corporate career spanning ten years at organizations across Canada, I am proud to continue to support large organizations with fractional marketing and public relations services.

The best way to determine the right service for you, and if we’re a good fit for making magic together, is to connect with me directly by booking a Discovery Call. All of my services for businesses and corporate brands require a custom quote, and a call is the easiest way to kickstart the process.

I can’t wait to hear from you!

Brand Discovery & Strategy

A comprehensive research and strategy initiative that provides marketing and leadership teams with outside perspective, key insights, and collaboration with company stakeholders. The result is refined positioning and messaging for your brand, as well as a detailed strategy and marketing plan for the path ahead.

While this project looks different for each unique business, it typically covers the following:

  • Goals & Objectives

  • Competitor Identification & Review

  • SWOT Analysis

  • Comprehensive Brand Assets Audit

  • Collaborative Brand Positioning Exploration with Key Stakeholders

  • Final Brand Positioning, Story & Value Statements

Brand Development

For businesses looking for a visual identity, voice, and online presence that is rooted in strategy, yet reflective of a greater vision, we can facilitate a variety of creative brand design services.

This can include (but is certainly not limited to):

  • Visual Brand Identity (Logo, font & colour palette, sub-graphics)

  • Brand Voice, Language & Story

  • Website Design & Development 

  • Print & Digital Advertising Assets

  • Photography Creative Direction

Brand & Publicity Management

For businesses looking for more traditional consulting, Brand & Publicity Management is my signature service, focused on bringing cohesion to your brand presence, and amplifying your story using modern public relations methods.

While this service is carefully curated to meet the unique needs of each business, it can include the following:

  • Social Media Content Planning and/or Management

  • Publicity / Public Relations Management & Outreach

  • Coaching for Internal Team Members (i.e. Senior Leadership, Junior Marketing Associates, etc.)

EVENTS & WORKSHOPS

Looking for your next guest speaker or educator?

If you have an audience yearning to learn more about personal branding, public relations or entrepreneurship, I provide thoughtful presentations and discussion to groups of all sizes, including corporate workshops for your existing sales, marketing and PR teams.

Get in touch with me directly to learn more about collaborating on your next event.