The Editorial
The Beginner’s Guide to Personal Brand Development
In just one year, I opened myself up to the possibility of building a highly-recognizable personal brand. One that’s invited to speak on stages, and podcasts, and positively recognized for her work. And I just have to tell you that — you can do this too.
Brands Over Brews: Creating Memorable Brands with Emerging PR Trends
Katrina chats with Pat on the Brands Over Brew podcast, dispelling misconceptions about PR, particularly for smaller businesses and personal brands.
The UnTrivial Podcast: Becoming an Entrepreneur, Taking Risks, and Overcoming the Fear of Failure
Ally Nelson interviews Katrina about her experience leaving the corporate world to take the leap to build her own business, traits you need to succeed when working for yourself, the best and worst parts of being your own boss, getting over the fear of the leap and so much more.
The Erika & Abi Show: This One PR Trick Can Get You on TV
In this episode, Erika & Abi interview Katrina Owens, a public relations expert, discussing strategies for booking speaking engagements, the importance of public relations (PR) for personal branding, the power of speaking authoritatively on social media, and effective pitching techniques for media appearances.
How to Become an Event Speaker — Without any Prior Experience
When working with personal brands on their public relations efforts, speaking engagements always top the list of goals.
While this is always a #1 goal, it also comes along with the #1 question: How can I start securing opportunities when I have no prior experience stepping on stage?
Mimir the Podcast: Mindset is the Greatest Block to Entrepreneurship
In this episode Maddie Kelly sits down with Katrina Owens, the CEO of Knockout Directive, a PR and marketing firm. We chat about all things marketing and PR for entrepreneurs, and you’ll learn how to get on PR lists, how to make great content, and the difference between good PR and bad PR.